SUCCESS STORIES
成功案例
TPL_VITAL_USERSTORY
According to Dr. Lin, "Life8 was established in 2012, and has already accumulated a large number of members. Member demographics are quite diverse, we have put serious effort into maintaining and promoting interaction between members, hoping to provide members with a quality consumer experience. But as membership grew, the amount of moderator duties and workload also increased alongside the numbers. The question of how to effectively and accurately moderate and manage customer relations became a major issue we had to overcome. Luckily, soon after, we found the Vldegree Customer Management Service. Using Vldegree, we were able to organize our customers into different categories, enabling us to more accurately analyze customer RFM. Only through such a process were we able to better understand customer needs and then provide them with the service they deserve!"
In discussing how he uses VIdegree, Qiu shares that he makes the most use of the tagging and customer memo features. First, the tagging feature is used to define product type, then once a customer selects their mattress, the system is then able to send them emails, newsletters, or text messages using personalized script. This serves to remind customers that Joy Dream Mattress provides after-sales services. After-sale service includes the continuing maintenance and care for all mattresses sold, and make customers feel welcome in our store at any time. Second, through VIdegree's customer memo feature, Qiu is able to clearly records the purchasing history of each customer along with their maintenance service details. Used in conjunction with the caller-ID function, basic information on a customer is automatically displayed on-screen when customers call-in to the store, making the service provided much more immediate! Qiu further explains, "VIdegree is not only a practical tool, it can also be used for customer analysis. Joy Dream Mattress uses "potential customer" and "current customer" tags as different categories. VIdegree's built-in customer demographic analysis feature can then be used to calculate sales-success rates. You can even add an additional parameter for analysis such as 'area,' to perform cross-analysis and comparison. This allows for the adjusting of our product line accordingly. Aside from increase our customer service quality, VIdegree has also helped automate the sending of messages and delivery of goods notices. Customer shipping information is automatically sent to our partnered suppliers and also the delivery driver, simplifying the amount of work we need to perform behind the curtains.
"Customer information lists have always been the core of any industry, yet such data is often confined to Excel, then printed out on paper and placed in a box somewhere. This results in companies being unable to keep up or continue to update their information. In addition, large amounts of information can be difficult to group and organize, making the relevant information almost impossible to find. But using VIdegree, a cloud based CRM system, all our client data can be consolidated into a single database. Different members of our team can use the search feature to find information on any client to leave comments or add to the current file. The tagging feature also makes it much easier to group clients into different categories!" None of these functions could be achieved using traditional word processing and paper, added Shang-Ya.
Denny states frankly that since their team is split up into different locations, a great deal of thought must be put into managing both sides as a whole. Previously, only Outlook was used to manage internal documents, reports and sales files, but Outlook can only assign tasks in a top down direction, and leaves no room for internal communications or input from other members of the team. And following the growth of the company, the number of employees on each side of the straits also increased. Outlook was no longer enough, the company now needed an effective and systematic management tool to improve both vertical and horizontal communication within the company, and also effectively track the progress of each task.
How should training be provided to the staff? Luckily, "Not only does GSS hold training courses on how to use their service on a monthly basis, they are also always willing to provide professional consultation services. VIdegree also comes with a built-in user manual and video tutorials. The excellent support from GSS's customer support team helped us quickly get everyone on track with using VIdegree which drastically improved our member management efficiency!"
Bunny said "After we use this cloud-based CRM service, VIdegree, it not only helps our clinic to manage medical records step by step but also replaces paper medical records and Excel files. The most important thing is budget control of IT manpower and high cost reduced. We can use VIdegree service in a very short time and it totally fits our clinic’s demand."
“Having a great CRM system is akin to being in heaven,” Mr. Qiu, the owner of Joy Dream Mattress said. To Qiu, CRM is the key to his service strategy that has doubled his sales in the past two years.
O’Ringo sends text messages to customers who have just bought shoes at three junctures, three days, three weeks, and finally six months following the purchase.This special care placed into individualized attention has resulted in O’Ringo’s development of a rabidly loyal consumer base, many customers now shop for shoes exclusively with O’Ringo. “Trust is indispensable to online shops,” said Ceng, “and VIdegree has helped us gain that.”
“We had to make a change to improve our organization. If we had stuck with our old ways we wouldn’t be able to move forward. In the social media world not moving equals degeneration.”
With every update instantly uploaded into the cloud, everyone stays on the same page. Managers have immediate access to information like the number of calls received or problems that have arisen, allowing them to more efficiently direct their resources. “As records are being updated constantly into Vis-a-Vis it’s easy to keep abreast of new developments or problems.
Having an intuitive sales reporting system is crucial to the success of any small or medium sized enterprise, bringing greater efficiency and flexibility.